Tradekey and Alibaba are the two very well established and top most B2B portals in the world which are accepted world wide on international level. These two portals are working hard to provide better and better services to their customers. Either it is sales or marketing, customer support strategies or search engine optimization, in every field, both portals are trying as their best to satisfy their respective customers. In spite of this, the worth of Alibaba is higher than Tradekey. As everyone knows that Search Engine Optimization is one of the most important part of B2B online business. Without getting traffic on your site, you can’t run a successful online business. The SEO department of both portals understands this important responsibility and working hard with their best possible efforts to increase the traffic on their sites by back links, SEO friendly contents, online marketing, etc.
When we talk about B2B portals and SEO, the name of PageRank appears in our minds. PageRank shows that how much the web site or web page is relatively important. In simple you can say that it measures the importance of a web page. This importance is based on not only your trade relevant back links but also the quality of your web page’s content that other people want to link. Google assigns this method of ranking to all the web pages it crawls. Its value is from 0 to 10 and this value increases with the increase of your web page’s quality. Alibaba and Tradekey, the PageRank of both portals was 7/10. But at the starting of the year 2010, The PageRank of Tradekey increased one more digit and became 8/10. It just became possible due to the hardworking of the SEO department of Tradekey. Although, the worth and investment of Alibaba is relatively higher than Tradekey and it has 20,000 plus employees in all over the world but Tradekey has extremely better talent than Alibaba and just because of their talented people, Tradekey defeated Alibaba in the Google’s most important method of measuring importance of a web site which shows that the quality of Tradekey is better than Alibaba and today, Alhamdolillah Tradekey is standing with the world’s most popular websites like Orkut, Paypal, Adidas, Amazon, Hotmail, etc. which have the PageRank 8.
Tradekey made it possible. There is no doubt that this portal is full of talent and Tradekey always relies on its talented people instead of depending on its worth or investment. Insha Allah this talent keeps working with its efforts and mind and the quality of the portal keeps increasing day by day because Tradekey believes on a sentence of Henry Ford in which he said, “The only real security that a man can have in this world is a reserve of knowledge, experience and ability”.